Boutique hotels represent a smaller property with upscale accommodations and personalized service. Most boutique hotels acquire 10 to 100 rooms to allow a comfortable, intimate experience as an alternative to a regular chain hotel.
These customized hotels offer specific aesthetics tailored to their location, allowing the guests to immerse themselves in their vacation while receiving exceptional customer service. In some cases, boutique hotel owners can also change the decor and upgrade amenities to the guest’s liking.
The term “boutique” initially surfaced in the 1980s when a hotel in New York City had been compared to visiting a boutique retail store. For most guests, these unique one-of-a-kind stays are sometimes considered a destination within a destination! The space is usually community-oriented, with local markets nearby and shops adjacent to the hotels.
Everyone, regardless of age and demographic, has displayed an interest in these unique and aesthetic hotels. Most of the visitors have upbeat personalities and express their curiosity through traveling. The guests range from younger generations to older millennials.
Although each property is customized to its geographic location, there are a few commonalities these boutique-style properties share. For example, many of the hotels offer locally inspired food and beverage options and architecture that reflects the style of the destination. In addition, the hotels usually convey an eclectic personality, exhibiting originality and uniqueness in simple things like the choice of flowers, furniture, designs, and more. These small, personalized changes can transform the whole mood and setting of the space.
Boutique Hotels offer upscale amenities with a customized appeal to match the destination. The intricate details and custom art will leave the guests in awe and enhance their overall stay. As a result, the boutique hotel sector is one of the fastest-growing segments in the hotel industry, enticing travelers to visit again and again to relive the experience.
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